Web design and development agency

Turn your website into your best salesperson

Build every page around the questions, proof and next steps your business needs.

Websites built for teams at

mhance
Dragonpass
Netacea
Oscar Mayer
The Angels Initiative

If the website makes buying harder, it is working against growth

A website can look perfectly respectable while making the business difficult to understand, the right information hard to find and the next step unnecessarily difficult. Behind the scenes, slow updates and awkward technology can create just as much friction for the team running it.

Is the problem bigger than the website?

Is your website making customers work too hard to understand, buy or get what they need? 
Explore how we help you grow through digital

Does the problem start before people even reach the website? 
Explore how we help you win attention and trust

What we do

Everything needed to get your website live

UX and information architecture

We plan sitemaps, user journeys, navigation, wireframes, page hierarchy and content structure before visual design starts, so people can find what they need without working for it.

UI and responsive web design

We build responsive components, interactions and reusable page modules that stay true to the design and work across devices, so the site feels consistent wherever people use it.

Front-end development

We build responsive components, interactions and reusable page modules that stay true to the design and work across devices.

Back-end and CMS development

We configure content management systems, content models, permissions, workflows and custom functionality around what your team needs to publish and change after launch, so your team can publish and change content without calling a developer every time.

APIs and integrations

We connect CRM, marketing automation, analytics, payments and other platforms, designing and building the integrations needed to move data between them.

Ecommerce development

We build product catalogues, search and filtering, product pages, baskets, checkout, payments and account functionality around a smoother buying journey.

Content and data migration

We map content and data, decide what is worth keeping, plan redirects and move what needs to move from the existing website or systems.

Technical SEO

We plan site architecture, crawlability, metadata requirements, redirects, structured data and launch checks with FutureGroup search specialists where needed.

Accessibility and performance

Responsive behaviour, accessibility, page performance and browser compatibility are considered throughout the project rather than checked at the end.

Testing and quality assurance

We test functionality, browsers, devices, forms, integrations, content and analytics before launch.

Hosting, deployment and launch

We plan hosting requirements, environments, deployment, domain changes and go-live support.

Support and development after launch

We can maintain the site, fix issues, build new components and add functionality as the business changes, so the people managing it don’t have to fight the system every day.

How FutureGroup builds websites

Plan the site

We work through the sitemap, user journeys, wireframes, content and technical requirements before development starts, so we’re challenging the right assumptions on paper rather than expensively in code.

Design and build

Designers and developers work together as the site takes shape, so decisions are tested against the real build as we go.

Test and launch

We test the site across devices, browsers, forms and integrations, migrate what needs moving and get everything ready to go live.

Why FutureGroup

A website sits between brand, marketing, sales and technology. FutureGroup can bring those specialists around the same build, rather than treating the website as an isolated design project.

We choose the technology around the job

We’re not tied to one CMS or platform. We recommend the approach that fits what the site needs to do, what it needs to connect to and how your team needs to manage it.

What the websites we built made possible

Dragonpass

a multilingual website for two very different audiences

We designed and developed it on Contentful, using a component-based system designed in Figma. The site supports multiple languages and gives Dragonpass’s global teams control over content and updates.

RELATED SOLUTIONS

Get more from your website

Search engine optimisation 

Make sure the new website is built around what buyers search for, with the right structure and content in place before launch.

Conversion optimisation

Find where visitors hesitate or drop out, then test what helps more of them buy, enquire or take the next step.

AI and engineering

Add the integrations, automation, bespoke functionality and digital tools the website needs to do more.

RESOURCES

More on building better websites

Lyndon Nicholson

Lyndon Nicholson

Mitch Richards

Mitch Richards

Osh Rice

Osh Rice

Lyndon Nicholson

Lyndon Nicholson

Mitch Richards

Mitch Richards

Why don't customers know who you are?
Dan Neale

Dan Neale


Website design and development FAQs 

Still have questions?

Reach out, and our team will guide you.

Let’s get your website live

Tell us what you already publish and where it's falling short, and we'll show you what's missing.

Fill out the form and someone from our web team will be in touch.

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